Icons are small, and usually symbolic, images and also serve as a visual guide. They direct the visitor to the desired content and thus serve as a basic tool for orientation. They can also help visitors navigate through the site when created as links and can forward visitors to other subsites. They are easy to recognize, easy to understand and enhance the design of the site. They are often used in combination with a hover effect, meaning the icons change when moused over. In this case, the text, color or content can change. Photo icons with text below them are also an option.

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