04/02/2014
Emmi AG is the first customer to choose the new SAP® solution for the dairy industry, developed by msg systems and GKC
Munich, February 4, 2014. Swiss market leader Emmi AG is the first customer to choose the SAP® Dairy Management application by msg. Emmi is the largest milk processor in Switzerland and one of the most innovative, premium dairy companies in Europe. Emmi realized net sales of 2,981 million Swiss Francs in 2012 and has of 5,100 employees in Switzerland and abroad. msg systems developed the industry solution as a standard SAP application for the dairy industry and the solution has now been added to SAP AG’s solution portfolio.
SAP Standard Software Solution for the Dairy Industry
SAP Dairy Management by msg is an SAP® ERP solution that covers the milk production process – from raw milk procurement to processing the finished products and distributing to wholesalers and retailers – including innovative planning and controlling instruments. The solution is based on the long-standing and widely-installed industry solution FELIX by GKC Dr. Öttl & Partner Dairy and Food Consulting AG (GKC).
In collaboration with GKC, msg systems developed the previously Microsoft technology-based solution in accordance with current business requirements, as well as development standards and guidelines from SAP. It was then expanded into a high-capacity and scalable, as well as internationally deployable solution. Special attention was paid to the specifics of how raw milk is transformed into various finished products and in particular, how the process is efficiently managed. Flexible planning instruments enable holistic cost and result transparency.
SAP AG tested the new solution extensively during a comprehensive software evaluation process and confirmed that the solution meets SAP’s development standards for product quality. SAP Dairy Management by msg has been officially available to SAP customers since October 2013.
“msg systems is a long-standing SAP partner specialized in developing software that complements various industry-specific solutions from SAP,” said Dr. Klaus Weber, executive vice president, SAP AG. “We are excited to be bringing the SAP Dairy Management application by msg into the SAP portfolio and thus complementing our offering for this industry.”
Emmi AG: First Customer of SAP Dairy Management by msg
The Swiss company Emmi AG, with headquarters in Lucerne, is the first customer to select the new standard software solution. By implementing the new software platform, Emmi aims to further harmonize the business processes in the key market Switzerland, thus maintaining the company’s competitiveness.
"We are pleased that SAP has added this innovative solution to its solution portfolio. SAP Dairy Management by msg is a key part of our SAP strategy. This ground-breaking industry application sets the cornerstone for ensuring solid performance, innovation, growth and lasting success," emphasizes Heinz Hodel, CIO at Emmi.
"We want to establish our product – a product that is already in the initial stages of productive use at Deutsches Milchkontor, the leader in the German dairy market – to become the industry solution for the dairy industry.
The inclusion in the SAP portfolio and obtaining Emmi as a customer of this new solution are both important milestones on the way to reach this goal," explains Frank Plechinger, member of the board of directors at msg systems ag and responsible for their food industry division.
