creating value
for Food

IT solutions for the food industry that taste good

The food industry is always facing new challenges – from global food security regulations to labeling requirements, packaging innovations and constant price pressure. Today's food producers have to meet high expectations, especially in terms of product range diversity, response times and flexibility. The key to (greater) competitiveness and profitability lies in digitalization. With our IT solutions, we ensure that you not only keep up, but stay ahead.

Factors such as animal welfare, environmental awareness and sustainability are influencing customers' purchasing decisions more than ever before. Transparency is required – right back to the source. We enable complete traceability of your products. With our integrated product development and SAP-certified industry solutions, you can react flexibly to the changing conditions. Together, we will accompany you on the path to a future-proof S/4 HANA system – regardless of whether you want to introduce or migrate it.

Get ready to exploit the full potential of the digital transformation. We are the experts fin the fusion of technology and industry-specific expertise. From consulting to digital transformation to tailored product solutions – we accompany you step by step on your journey.

Our areas of expertise


We support you in your process and system optimization as well as in the implementation of projects.


With our SAP-certified industry solutions and products, we guide you to success.


We accompany you on your path to a future-proof SAP S/4HANA system. Whether introduction or migration.

Consulting for the food industry:

msg food advisors are the experts for the food industry: With our know-how and our passion for excellent results, we make your business processes a success.

With our industry knowledge, we support you in optimizing your core processes. We use the BPMN 2.0 standard for actual and target design.

Heterogeneous system landscapes are often the causes that prevent efficiency. With ideally configured SAP system, you can unfold your full potential.

A project is a unique undertaking that, depending on its size, requires a high level of expertise. With our mfa.project program, we provide you with the skills you need for your projects.

SAP Products and Solutions

We have adapted and optimized our SAP-based products and solutions specifically for the requirements and challenges of the food industry.

SAP Dairy Management by msg is part of the SAP product strategy for agriculture management and is the SAP industry solution for the enhanced raw material planning, raw material and performance controlling and product calculation in the dairy industry. It has been specially developed to trace the milk components from receipt to the finished product.

SAP Meat & Fish Management by msg optimizes the end-to-end processes along the entire meat and fish value added chain. 

SAP Meat and Fish Management by msg has been specially developed to plan, control and trace the processing of meat and fish from receipt to the finished product. The SAP industry solution thus brings efficiency and transparency to the multi-layered planning, production and sales processes and increases the competitiveness of companies in the meat and fish industry.

Classified Procurement by msg facilitates the purchase of non-classified products from agricultural production – thanks to smart and intuitive classification and settlement cockpits.

In this way, we support you in the purchase of meat, herbs, milk and vegetables, as well as all other primary products directly from the field, where the quality and the derived price are only known after valuation of the relevant characteristics. Improve your planning basis and profitability when purchasing primary agricultural products with Classified Procurement. We provide you with independent consultancy.


Shopfloor Management by msg: Digital transformation of your production

With Shopfloor Management by msg, your shopfloor becomes a state-of-the-are, digital working environment. Our product portfolio enables seamless integration of all peripheral devices including mobile end devices, scales, scanners, machines and printers directly into your SAP system.

  • Comprehensive Integration: Connect all shopfloor components and create a seamless digital working environment.
  • Process-Specific Applications: Use your mobile end devices as high-performing scanners and tools for the shopfloor. Our applications specifically tailored to your process can be used on any platform and increase the productivity of your employees.
  • Real Time Communication: Shopfloor Management by msg enables seamless real time communication with machines and logs important data directly in your SAP system. This gives you full control over your production at all times.
  • Centralized Label Management: Design and control labels and tags directly from your SAP system. Optimize the label printing process and ensure consistent labeling on your shopfloor.

Make your production fit for the digital future with Shopfloor Management by msg.

Your transformation to SAP S/4 HANA made easy

SAP S/4HANA is the central element of your digitalization and SAP strategy: SAP S/4HANA integrates data and processes, builds flexible value chains and offers industry-specific best practices. Together with you, we develop a holistic, cross-system process approach and standardize the value flow. Based the preconfigured system, we work with you to develop your processes and data structures without a lengthy concept phase - we start right away together in the system. Our SAP-certified consults are up to date with latest software developments and accompany your digital transformation.

More about SAP S/4 HANA Transformation